CASE STUDY
Voidspan
A custom website built to showcase protective coatings, organize product information, highlight resources, and support a more professional sales experience.
Project Details
Client Location
Salem, MA
Industry
Stone & Surface Construction Materials
Services
Website Design,
Website Maintenance
Overview
Voidspan needed a website that could better explain its protective coating products and make it easier for customers, contractors, and distributors to understand available solutions.
We designed a custom website focused on product education, resource organization, project examples, account access, and clear inquiry paths for users researching the right material or coating solution.
Client Background
Voidspan provides specialized materials and surface protection products for residential and commercial use. Their customers need a simple way to understand product options, compare solutions, access technical resources, and see how the products are used in real applications.
The Challenge
The challenge was creating a website that could explain technical products in a way that felt clear, professional, and easy to navigate. Voidspan needed a better structure for product pages, resources, project examples, and account access while keeping the user journey simple.
Homepage Strategy
We designed the homepage to quickly introduce Voidspan, showcase featured materials, and guide visitors toward key actions, including browsing products, viewing project examples, exploring resources, and contacting the team.
Product Page
The product pages give visitors a clear way to understand each coating or material solution, with organized product details that support learning online or asking better questions before buying.
Product List
The product inventory section makes it easier for customers, contractors, and designers to browse available materials online before contacting the team or visiting the showroom for more information.
Need a website with searchable products, resources, or project examples?
Resource Library
The resource area organizes product materials and key website documents into a cleaner navigation experience, making it easier for visitors to find the right information by category.
Project Gallery
The project gallery gives visitors a visual way to explore recent work, product applications, and completed installations, helping build confidence before contacting the team.
Account Login
The private gallery and account area gives approved users access to product information, samples, and resources without making everything publicly available.
Have a Website That Needs a Clearer Structure?
We build custom websites for suppliers, contractors, and service businesses that need to organize products, resources, project galleries, account access, and customer inquiries into a clearer digital experience.
