CASE STUDY
A&S Stone
A custom website built to showcase natural stone products, highlight available slabs, support location-based browsing, and make it easier for customers to request pricing.

Project Details
Client Location
Ipswich, MA
Industry
Stone Supplier / Construction Materials
Services
Website Design,
Website Maintenance
Overview
A&S Stone needed a website that could better showcase its stone inventory, explain its product offering, and make it easier for customers, contractors, and designers to browse available materials.
We designed a custom website focused on product discovery, project inspiration, location information, slab inventory, pricing requests, and a cleaner path for users to explore materials before contacting the team.
Client Background
A&S Stone supplies natural stone materials for residential and commercial projects. Their customers need to browse products, compare options, view available slabs, understand the company’s capabilities, and request pricing with minimal friction.
The Challenge
The challenge was creating a website that could organize a large product catalog while still feeling simple and easy to navigate. A&S Stone needed a more professional digital experience that helped users find materials, explore projects, and take action without needing to call first.

Homepage Strategy
We designed the homepage to quickly introduce A&S Stone, showcase featured materials, and guide visitors toward key actions, including browsing products, viewing slab inventory, exploring projects, and requesting pricing.
Location Page
The location page gives visitors a clear way to find the showroom, view contact details, and understand where to go when planning a visit or exploring stone options in person.


Slab Inventory
The slab inventory section makes it easier for customers, contractors, and designers to browse available stone materials online before visiting the showroom or requesting more information.
Need a website with searchable products, inventory, or locations?
Mega Menu
The mega menu organizes products, materials, and key website sections into a cleaner navigation experience, making it easier for visitors to find the right stone category quickly.


Pricing Request
The pricing request form gives visitors a simple way to inquire about specific materials, project needs, or available slabs, helping A&S Stone capture more qualified requests from the website.
Project Gallery
The project gallery showcases completed work and product applications, helping visitors see how different stone materials look in real spaces before making a decision.


About Company
The about page introduces the team behind A&S Stone, communicates their experience, and helps build trust with customers, contractors, designers, and project partners.
Have a Website That Needs a Clearer Structure?
We build custom websites for suppliers, contractors, and service businesses that need to organize products, locations, project galleries, pricing requests, and customer inquiries into a cleaner digital experience.


